How to grow your business by working with influencers and thought leaders

Monday 23rd May 6:00 pm

 

Home Grown ambassador and influencer marketing expert and chief strategy officer at audience2media Gordon Glenister talks with two leading influencers, about how they have helped organisations grow their influence by working with influencers.

Entertainment influencer Amber Doig-Thorne and LinkedIn Top Voice, Storyteller and Keynote Speaker, Alexandra Galviz-At   share insights on what they have done to create great collaborations.

The power of influencer marketing: At one point or another, we’ve all been influenced by someone or something in our lives. Influence is a force. An age-old spell. A tool with the power to persuade, so what better way than to  amplify and bring your brand to life.

When it comes to your business and using your influence to grow your credibility and coaxing  a consumer into believing your brand is the right choice over competitors, what is it, exactly, that gives your brand authority? What are the elements of influence and how to you do you circulate your sway?

Your host, Gordon Glenister is an international influencer marketing expert, keynote speaker, host of Influence the global podcast, author of influencer marketing strategy, and chief strategy officer of global influencer agency Audience2Media. His book has been shortlisted for Business Book of the Year and is soon to be published in Brazil. Gordon has been voted one of the top 50 global leaders on influence and PR communications by Thinkers 360. Gordon is also chair of the industry body – the Branded Content Marketing Association (influence division)

Alexandra Galviz-At the age of 24 Alexandra found myself employed as the Head of Training and Development for a Foreign Exchange Company in The City. After experiencing her very own quarter-life crisis, she decided to leave the corporate world and create my own definition of success. On the day she left that job she wrote a post that went viral on LinkedIn.Since then she’s been named LinkedIn Top Voice UK twice and has become an official LinkedIn Learning Instructor. She’s best known for blogging under the hashtag #AuhtenticAlex where she smashes one stigma at a time. 

 Amber Doig-Thorn is a Digital Creator with 3 Million combined followers across her social media channels and a weekly reach of over 5 million people. She specialises in; creating original comedy sketches, entertainment and film content, celebrity interviews, vlogs, fashion, lifestyle, travel, food and drink content. Amber has worked with over 300 of the world’s largest brands.

Agenda

6:30pm: arrival

7:00pm: presentation/ Q&A

7:45pm: networking upstairs in the  Unicorn Bar

Tickets for this event are complimentary, non-members email membersevents@homegrownclub.co.uk to book now.

Lost time is never found again so please be on time

Book now